Purple United Sales IPO

NiftyTrader • December 3, 2024

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Purple United Sales IPO opens for subscription on December 11, 2024 and closes on December 13, 2024. The allotment for the Purple United Sales IPO is expected to be finalized on Monday, December 16, 2024. Purple United Sales IPO will list on NSE SME with tentative listing date fixed as Wednesday, December 18, 2024.

Purple United Sales IPO price band is set at ₹121 to ₹126 per share. The minimum lot size for an application is 1000 Shares. The minimum amount of investment required by retail investors is ₹126,000. The minimum lot size investment for HNI is 2 lots (2,000 shares) amounting to ₹252,000.

Purple United Sales IPO is a book built issue of Rs 32.81 crores. The issue is entirely a fresh issue of 26.04 lakh shares.

Purple United Sales IPO Details

IPO Date	December 11, 2024 to December 13, 2024
Listing Date	[.]
Face Value	₹10 per share
Price	₹121 to ₹126 per share
Lot Size	1000 Shares
Total Issue Size	2,604,000 shares (aggregating up to ₹32.81 Cr)
Fresh Issue	2,604,000 shares (aggregating up to ₹32.81 Cr)
Issue Type	Book Built Issue IPO
Listing At	NSE SME
Shareholding pre-issue	7,005,800
Share holding post issue	9,609,800
Market Maker portion	131,000 shares

Purple United Sales IPO Lot Size

Investors can bid for a minimum of 1000 shares and in multiples thereof. The below table depicts the minimum and maximum investment by retail investors and HNI in terms of shares and amount.

Application	Lots	Shares	Amount
Retail (Min)	1	1000	₹126,000
Retail (Max)	1	1000	₹126,000
S-HNI (Min)	2	2000	₹252,000

Purple United Sales IPO Objectives

The Company intend to utilize the Net Proceeds of the Issue to meet the following objects:

Expenditure for opening new stores
Working capital requirements;
General corporate purposes

About Purple United Sales

Incorporated in 2014, Purple United is a fashion brand that offers clothing, shoes, and accessories for children of all ages.

The company’s flagship line, “Purple United Kids“, accompanies children up to the age of 14 and offers laboratory-tested products made of high-quality materials in bright colours and designs for every occasion. The company designs, develops, sources, markets and distributes clothing and footwear for infants (0 to 1 year), toddlers (2 to 6 years) and older children (7 to 14 years). The company offers a wide range of accessories and hardware, such as strollers.

The company operates mainly in India, with 17 exclusive stores (called EBOs) in 5 states and 10 cities in India and 20 shop-in-shop locations in popular retail chains. Purple United Kids products are also available online through their website, mobile app, and big e-commerce platforms like Myntra, Amazon, Flipkart, FirstCry, Nykaa, Hopscotch, AJJIO, and more. Additionally, the company works with 44 retailers across the country.

The company’s product range includes t-shirts, shirts, jackets, sweaters, apparel sets, dungarees, rompers, party wear, dresses, denim, trousers, jeggings, skirts, shoes, ballerinas, mules, moulds, flipflops, sandals, caps, tote bags, socks and strollers among others.

As of June 30, 2024, the company had 161 employees, all of whom were employed on a full-time basis.

Its competitive strengths:

Strong financial performance

Well positioned to capitalise on the fast growing children’s products market.

Extensive product portfolio with quality products that offer a solid value proposition

Strong backend with design capabilities, strong focus on the 3Fs (fun, fashion and functionality) and control over distribution channels.

Experienced promoter and management team

Purple United Sales Financial Information

Period Ended	31 Mar 2024	31 Mar 2023	31 Mar 2022
Assets	4,913.96	3,250.92	2,278.96
Revenue	4,219.59	2,571.10	1,656.19
Profit After Tax	481.54	149.22	177.16
Net Worth	1,733.64	1,036.58	617.59
Reserves and Surplus	1,070.34	428.50	63.77
Total Borrowing	2,562.80	1,187.42	1,105.76
			Amount in ₹ Lakhs

Purple United Sales IPO Reservation

Investor Category	Shares Offered
QIB Shares Offered	Not more than 50.00% of the Net Issue
Retail Shares Offered	Not less than 35.00% of the Net Issue
NII (HNI) Shares Offered	Not less than 15.00% of the Net Issue

Purple United Sales IPO Timeline (Tentative Schedule)

Purple United Sales IPO opens on December 11, 2024, and closes on December 13, 2024.

IPO Open Date	Wednesday, December 11, 2024
IPO Close Date	Friday, December 13, 2024
Basis of Allotment	Monday, December 16, 2024
Initiation of Refunds	Tuesday, December 17, 2024
A credit of Shares to Demat	Tuesday, December 17, 2024
Listing Date	Wednesday, December 18, 2024
Cut-off time for UPI mandate confirmation	5 PM on December 13, 2024